Blog

By Nicole Long Your Facebook page is set up and you want to make it attract more “likes.” The most common way to do is to entice others to join by offering something in return. However, promising something and not delivering is just bad business. Promising something which you can’t deliver to get “likes” or more of them could backfire, especially when you know people are watching. They will want you to deliver, so watch what you offer. For instance, [...]

Marketers put a ton of effort into their advertising campaign, the things that bring potential customers from the sea of the Internet to your little port. But this leaves a lot of marketers with brilliant advertisements and some very poor landing pages… and then they wonder why they get so few conversions! It’s time to fix up your landing page so that this doesn’t happen to you, and here are some tips. […]

Humans get bored at times with even the best activities in the world. It’s simply human nature to want more: more challenges, more experiences, something new to add more to our life. In sex, we are told to try new things in the bedrooms. Seniors are counselled to do more activities to keep their brains fresh. Children do well when they are exposed to a variety of activities and so on. But then again, when things get too different, we [...]

Listening is very important with any social media strategy. Some people have a hard time grasping this concept because until a social media coach gives them some examples or shows them cases, it’s hard to think of this idea has been highly important. Some people that do see the value of listening still have trouble listening, because they don’t know how to have quality listening skills. Like all skills, practice makes perfect! Some people have even registered or signed up [...]

If you use Google+, you may see your Klout score go up! Klout has built a new scoring model to calculate activity on Google+’s brand new social network-that certainly didn’t take long! Klout measures the online influence of users and has now allowed Google+ to be added to the Klout dashboard of users as of September 22 2011. Klout has now integrated its system of measurement with Google+’s scoring models in order to give you an integrated system that gives [...]

Your timeline profile on Facebook will now show a little clock symbol for publishing your status updates. If you click on the clock, you can type in the year, and then the day and month fields. Your post will be placed in its correct spot in your timeline. The past posts in your timeline don’t have the clock icon yet, but it should be coming soon. This should further help you manage your own story online, as you can add [...]

Hey all, We here at Posse are hard at work creating a cutting edge podcast, the likes of which will get you on track to expand socially and grow exponentially! Keeping with our Western motif, we are calling it the Social Media Roundup. It will be a weekly show, roughly ten minutes in length, and will cover the latest social media tips, news, and interviews. It will be hosted by our own Taylor Marek, […]

When it comes to social media and customers, the prognosis is complicated; it’s good news and bad news. The good news is that compliments, reviews, and recommendations happen lighting fast-just a click of a button. The bad news is that complaints travel at exactly the same speed to the entire world. What is a company to do? […]

Just looking at Google’s results page gives us a clue that the search results aren’t what they use to be. These pages are no longer just comprised of organic and traditional site matches, because Google lists images, videos, social cues; as well as maps locally. This affects more than what we see and can identify with. […]

Google+ pages will truly make an impact for any businesses which combines social media with search techniques. For starters, Google+ now lets you share or make your information private. Although Facebook is working on this process, Google made it to the plate a little bit faster! But this is just the beginning: the meat of the idea for business is the +1 feature which will be discussed in this blog. Keep in mind that we’re still fiddling with this and [...]