Blog

The importance of blogging as part of your social media marketing plan cannot be over stressed. Blogging has come a long way from its humble beginnings as a way to express your thoughts or to share a simple web page. Today more people than ever look to the web as a means of acquiring information and educating themselves as to what is happening in the world around them. This makes it an integral part of social media networking. A blog [...]

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You’re not ready for social media. Trust me, I can see it written all over your social media profiles. You don’t feed a dog cat food nor do you give a car lighter fluid. Right now that beast is starving. Feed the beast what it was born to eat. But how, you may ask, am I killing my social media presence? Let’s find out. […]

A few articles back we talked about the power of a meme. Now, if you are on Facebook you have no doubt seen any one of a million memes come across your feed. You know the ones, overly-manly man, success kid, y u no troll… Each of these meme characters have taken on a life of their own with millions of variations on the text. You can thank sites like Meme Generator for this. Offering people the power to create [...]

While familiarizing yourself with brand new technology is often difficult, just about anyone can blog with ease. It requires a certain degree of finesse to create a highly effective blog, but it’s a skill that is easily learned by a person with the sincere desire to contact their visitors on a more meaningful level. Add some questions at the end of your posts that will create discussion. When you leave your readers with a reason to interact, they will. Your [...]

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Historically business has often been transacted based on how well a customer knew the sales rep or the business owner. Over time it has become easier for customers to find options for better pricing or more suitable services through internet research, and the marketing forces quickly adapted to meet the demands presented in this new way of doing business. As online social networking has matured into much more than e-cards and instant messaging, it has become widely acceptable to maintain [...]

Search engine optimization, or SEO, is a method of making your site look easier to the search engines. If you have a website or would like to have one in the near future, you should take the time to understand SEO and learn how to use it on your website. In this article, you’ll learn a few valuable tips that will help you make use of SEO effectively. […]

Are You Up to the Challenge? For those of you who haven’t heard, November has been proclaimed National Blog Posting Month. As a means of shortening – and perhaps helping it to catch on – the name has been shortened to the moniker NaBloPoMo. While this version leaves one wondering what the thought behind it might have been, the main thought that comes to mind involves figuring out what it means to you. Come on, a national blogging month? Really? [...]

We want to hear from you on an important matter. We want to hear your opinion on social media marketing, specifically how YOU are using it and what is working for you. Taking this survey will allow us to get some feedback on upcoming service offerings, podcast episodes and blog posts that can answer your needs. You will remain […]