PJHallBills

There is more to social media marketing than just Facebook, Twitter, LinkedIn and the hodgepodge of other social media sites we use today. Great content is what people want to see when they are searching for specific information. For most people time is valuable and they want to gain something from what they are reading. Nobody wants to read a world of unrelated material when they are searching for something specific. Great content brings visitors back time and again to [...]

The importance of blogging as part of your social media marketing plan cannot be over stressed. Blogging has come a long way from its humble beginnings as a way to express your thoughts or to share a simple web page. Today more people than ever look to the web as a means of acquiring information and educating themselves as to what is happening in the world around them. This makes it an integral part of social media networking. A blog [...]

Historically business has often been transacted based on how well a customer knew the sales rep or the business owner. Over time it has become easier for customers to find options for better pricing or more suitable services through internet research, and the marketing forces quickly adapted to meet the demands presented in this new way of doing business. As online social networking has matured into much more than e-cards and instant messaging, it has become widely acceptable to maintain [...]

Social media users are outraged over the changed policy of Instagram. Yes, Instagram has given notice that their policy has changed – a short notice given with the change coming into effect on January 16, 2013! It is almost a slap in the face with privacy going out the window in this type of situation. People are outraged and for good reason. Outrage with Instagram will continue until changes are made such as asking permission to use your specific photos. Oh, [...]

Social media is definitely a part of our world not just the US but everywhere. Take a look at what is happening news wise and you will see it is an important part of the majority of events happening today. One major social media event that is scheduled is the integration of NBC Universal’s coverage of the Olympic Games in London this year. This is being touted as the first truly social Olympics. Everyone will be able to interact through [...]

Social media and employees, “you want me to do what?” That is exactly how a lot of companies feel when it comes to employees getting involved with social media. A lot of companies continue to hold the concept that allowing employees to be involved in social media especially when it comes to business is detrimental to the business. Taking a look at how employees’ affect business is important since social media isn’t something that can be stopped. […]

Do you have a social media strategy as part of your marketing plan? If you don’t then you are losing out on an extremely important marketing tool. With fast paced lifestyle that most people live using the internet helps them to find products and services quickly and easily. It is amazing how many people will go to the net to find information to help them with various aspects of their lives. […]

Social media privacy issues can be questionable when using any of the platforms that are on the net today. With the FBI lobbying for new legislation or adding to the current laws for phone tapping it brings privacy issues to the forefront of our minds. They are asking that platforms add a backdoor to tap into when they need to investigate questionable behavior. It is not a lot different than the laws that they currently use for phone taps. [...]

Social media press releases must be written as part of your marketing efforts. Yes, we are talking about a part of the marketing effort that most people do not want to have to write. The problem for most people when writing a press release is that they just have difficulty wording one that they feel will get the points across effectively. Know that social media press releases do not mean that you still do not need to have the traditional [...]

Spend precious marketing dollars on social media – say what, are you crazy? That is what a lot of businesses small and large are continuing to say today. They still can’t see the need for wasted time, money and effort on something that seems out of place to the old way of marketing. The reality is that social media does work for marketing, but it has its quirks, which is something that businesses need to start realizing. […]