About Malcolm Cannon

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So far Malcolm Cannon has created 8 blog entries.

Do you Have a Social Media Strategy?

The internet can make or break a business but with the right market approach the smaller businesses now have the ability to take on the larger firms and win. Social networking websites like Facebook and Twitter now let businesses interact with their clients in a meaningful way provided the business owner is willing to put in the necessary effort. […]

Do you Have a Social Media Strategy?2017-10-06T16:39:14-04:00

First, you had smart phones. Now, you have smart homes

The move to incorporate smarter technology into our homes is finally here, and the field looks to be largely dominated by two tech giants. The two giants–Apple and Google both made moves to acquire smaller companies that specifically aim to improve your home life via technology. It’s worth noting that Gartner Research predicts “smart home” technology will add $1.9 trillion to the global economy by 2020. […]

First, you had smart phones. Now, you have smart homes2017-10-05T15:45:02-04:00

Smile, You are on Instagram

Instagram is a social networking and photo sharing service. This service is still fairly new, since only being launched in 2010 but it currently has over 100 million users. The program lets a user upload photos and share them via other social networking systems such as Facebook and twitter. […]

Smile, You are on Instagram2017-08-27T20:41:56-04:00

Tweet Me Happy

Everything is social. Marketing, search and customer service all rely on your business finding their voice on social media. The number of tweets and “Like” sites pointing toward your site will increase your chances of climbing the search engine rankings. […]

Tweet Me Happy2017-08-22T15:43:28-04:00

Why Social Media is the Future of the Internet Search

Remember when searching for information included a trip to the public library and a surf session through tens of books? Now everything is simplified with a single click of the button. You pick a subject and release the question and Google will give, in few milliseconds, some answers back. […]

Why Social Media is the Future of the Internet Search2017-08-21T23:46:25-04:00

Privacy vs. Promotion

Your business might be preparing to grow exponentially with the help of social media, but have you thought about the personal, private and non-commercial information you might be posting online? As a break from the business norm, this article takes a look at how YOU should be protecting yourself and your loved ones on social media. Everyone and anyone has joined at least one of the newer social media sites. Grandparents, pets, and children have either a Facebook, Twitter, or [...]

Privacy vs. Promotion2017-09-29T15:18:40-04:00

Avoiding Copyright Mistakes on Pinterest

There has recently been uproar surrounding copyright issues involving people pinning on Pinterest. Copyright refers to giving the actual person who created the information the credit for doing so. In order to avoid mistakes with copyright on Pinterest, you need to properly source where you found the information and who actually created it. By linking the pin back to the appropriate and original post the original picture was on; you are able to source a pin correctly and avoid the [...]

Avoiding Copyright Mistakes on Pinterest2017-09-18T13:58:06-04:00

Let’s Talk Social Media Tactics

 In order for a business to succeed, social media has to be a crucial factor in their marketing plan. By utilizing top social media tactics, a company can push their business to the next level and save money while doing it. The main purpose of social media, when used by businesses, is to connect with potential customers and get their name out to people. If you fail in reaching potential customers or clients, your business will not grow exponentially. One [...]

Let’s Talk Social Media Tactics2017-10-02T18:31:41-04:00
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