You have a presence on social media, you’re putting content out into the world, but are you engaging? Engagement is a vital part to your brand’s success as a whole. There is no replacement or substitution – this is something you need to be a part of. […]
Visuals are a powerful marketing tool and a key part of your social media strategy. Are you utilizing them on your social platforms? You should be using visuals to share your message, whenever possible. Essentially, visual content - pictures, videos, infographics, graphics, etc - is eye-catching to your followers and engages your audience. Here are some tips to get you headed in the right direction when it comes to your visual marketing strategy: Be Organic! Take the time to create [...]
Inbound marketing has made its way to the stage and outbound marketing has become a way of the past. So long are the days of “old school” marketing tactics like cold-calls, mass emails, and print advertising! Today, your audience is online – utilizing the internet, actively searching for valued information and content specific to their needs. […]