Google+ is among the most discussed social networks of the past months with 2014 starting in no different way. Google is more determined than ever to support Google+ and turn it into an even more popular social network which leads to ambiguous results.
After its decision to incorporate Google+ profiles on YouTube, it has now decided to allow
Google+ users to contact you via Gmail, either by circling them or not. This decision has been considered rather controversial, with many users being unhappy with Google’s persistence on imposing Google+. However, Google mentioned on its recent announcement that this feature can be easily disabled, or tweaked, depending on whether you want to be approached by new contacts, or not.
Except for this controversial feature, Google+ sees an increase on active users, which was the desired outcome of their hard work, and it seems that 2014 will be a good year for them.
When we asked our Facebook and Twitter friends on the surprises of 2014, the replies were significantly favoring Google+:
- @RevenueSurge: Google Plus. Though not exactly under the radar now, it’s under-utilized. Sure there will be a couple out of nowhere, too.
- Scott Glaze: G+ because there is so much talk about everyone leaving Facebook due to having to pay for it. There are less limitations as well.
- Heather Jabusch: I have to agree, G+
- Carly Alyssa Thorne: G+ tons going in there…
- Knikkolette Fahrendorf Church: I know I will be using G+ more – which will be the surprise? Not sure.
As you see, even though there are several things that might annoy users on Google+, it is a network that we cannot ignore, and many users expect it to be among the surprises of 2014. This means that it’s time to spend more time on it, especially for your business, with the endless possibilities it offers!